Privacy Policy

At SF Renovation and Construction, we value your privacy and are committed to protecting your personal data in accordance with Singapore’s Personal Data Protection Act (PDPA).

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit https://sfrac.com.sg or engage our renovation and construction services.

Information We Collect

We may collect personal information that you voluntarily provide to us, as well as certain technical information that is automatically collected to improve your experience on our website.

How We Use Your Information

We may use your information in the following ways:

• Respond to enquiries.
• Provide renovation quotations.
• Arrange site visits.
• Deliver renovation and construction services.
• Process payments and invoices.
• Improve our website and services.
• Communicate project updates.
• Send promotional offers (only where permitted or with your consent).
• Comply with legal and regulatory obligations.

Cookies

Our website uses cookies and similar technologies to improve user experience and analyses website performance.

Cookies may help us:

• Remember your preferences
• Analyses website traffic
• Measure advertising performance
• Improve website functionality

You may disable cookies through your browser settings. However, some features of our website may not function properly.

How We Protect Your Information

We take reasonable administrative, technical, and organizational measures to safeguard your personal information against unauthorized access, disclosure, alteration, misuse, or loss.

Our website uses Secure Socket Layer (SSL) encryption where applicable to help protect information transmitted through our website. Access to personal data is restricted to authorized personnel and trusted service providers who require the information to perform their duties and are obligated to keep it confidential.

While we strive to protect your personal information using commercially reasonable security measures, no method of electronic transmission or storage is completely secure. Accordingly, we cannot guarantee absolute security.

Google Analytics & Advertising

We may use services including:

• Google Analytics
• Google Ads Conversion Tracking
• Google Tag Manager
• Facebook Pixel (Meta Pixel)

These services help us understand website usage and measure advertising effectiveness.

These third-party providers may collect information through cookies and similar technologies according to their own privacy policies.

Sharing of Information

We do not sell, rent or trade your personal information.

We may share your information only when necessary with:

• Employees and authorized staff
• Contractors and subcontractors working on your project
• Professional advisers.
• IT and website service providers
• Government authorities where required by law

Any disclosure will only be made where necessary for providing our services or complying with applicable legal obligations.

Data Retention

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, including providing our services, meeting legal and regulatory requirements, resolving disputes and enforcing our agreements.

When personal information is no longer required, it will be securely deleted.

Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices, content or policies of those external websites. We encourage you to review their privacy policies before providing any personal information.

Changes to This Privacy Policy.

We may update this Privacy Policy from time to time to reflect changes in our business, legal requirements or website functionality. Any updates will be posted on this page.